The Retail Management programme students at Birla Institute of Management Technology, Greater Noida (BIMTECH) recently organised Mall Mania- an in-campus event starting from 29 July to 31 July, 2008. The event was inaugurated by Shailesh Chaturvedi, cheif executive officer of Tommy Hilfiger.
The students had set up stores pertaining to food, apparels, games and a cineplex. The food stores were divided into four pools of Punjab/Delhi (Salaam Punjab), Rajasthan/Gujarat (Swaad-ki-daandi), Maharashtra/Goa (Amchi Mumbai) and Rest of India. They exhibited the aura of the concept of 'Unity in Diversity'.
One of the Apparel stores offered varied clothing merchandise which catered to the diversified needs of the customers, another one offered Rajasthani Kurtis and accessories under the brand name “Apno Paridhan”. A store selling home furnishings by the name “Sparkk” too was on offer. Accessory brand 'Looks' became a hit among girls.
The game stores had a number of interesting games to offer such as Tambola and Treasure hunt.
The students, mentored by their seniors were able to rope in various famous brands such as Apple, Maruti, Domino’s, Subway and McDonalds.
Sunday, September 28, 2008
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About Me
- akash
- noida, up, India
- after failing to make a impact during his engineering and struggling hard to pass it ,the writer is now want to make a career in management.he got some intial sucess with his good scores in MBA ENTRANCE>and got call from IITs,XIM,SYMBIOSIS,BIMTECH ITM,WELINGKER ETC. AND FINALLY HE IS DOing AN MBA FROM bimtech NOIDA
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